Response Block Selling – Part 2

Response Block Selling – Part 2

Sales Influence Moment #47 – Confirmation a Buyer’s Priorities before Presenting

Video: It’s always good form in selling to confirm a buyer’s priorities (i.e., needs versus wants) before you launch into your dog-and-pony presentation.

How Reward Substitution Can Help You Stay on Task

I’m a Dr. Dan Ariely fan and this video is another reason why I admire his work.  He is a behavioral economist and author of ‘Predictably Irrational’ and his new book, “The Upside of Irrationality” is now available on paperback. In this video Ariely explains why we make ‘irrational’ decisions when it comes to deciding [...]

Book Preview: Sell the Pain, Not the Gain

Selling the features and the benefits is the equivalent of selling the gain, not the loss. So we need to learn how to sell to Pain, and not the gain.

(Influence) Book Review: Why We Make Mistakes by Joseph Hallinan (2009)

Book by Joseph Hallinan which is quite insightful on how we make decisions.

Why Sales Influence is Different – Part 2 of 3

Part 2 on why Sales Influence differs from other sales training programs

Why Sales Influence is Different – Part 1 of 3

Part 1 on why Sales Influence differs from other sales training programs

Article – Nod Your Way to More Information

Does simply nodding your head help you pump more information out of your client? Find out.

Sales Influence Moment #8 – The Door-In-The-Face (DITF) Strategy

Video: The Door-In-The-Face strategy is an effective approach used to get someone to agree after rejecting your initial request

Article: Part 1 – What Should I Buy? A Look at Choices and Options in Selling

Recent studies show that too many options may cause the buyer to ‘defer’ (i.e., not make) a decision when purchasing a product. Find out if it’s a good idea to offer many options.

Time & Money Influence: How to Double Your Lemonade Sales

How to Double Your Lemonade Sales By Victor Antonio, Sales Influence (author’s note: I wrote this article late last year and thought it was worth posting on this blog) I’d like you to read the following two phrases and mentally note how each one makes you feel. Spend Time Waste Money It won’t shock either [...]

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